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Apple celebrates Pride Day as Tim Cook, other execs join San Francisco Pride Parade

As it has done in past years, Apple today is participating the San Francisco Pride Parade. Apple employees donned Pride-themed t-shirts with the Apple logo, as did CEO Tim Cook, Lisa Jackson, and Jay Blahnik.
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Get DearMob iPhone Manager for free (Reg. $59.95), now updated for iOS 12 betas

Thanks to our sponsor DearMob, 9to5 readers can get the latest version of DearMob iPhone Manager for free, normally $59.95.
For a limited time, get DearMob iPhone Manager for Free (Reg. $59.95)
DearMob iPhone Manager is an iTunes replacement as an all-in-one solution for managing content on your iPhone from your Mac. That includes managing content like photos, music, videos and books, as well as…

Popular Apple Watch Twitter client Chirp adds direct message support, more

Last week, we told you about a new Twitter app for Apple Watch users called Chirp. Now, that app has seen its first major update, bringing a slew of improvements for its users as part of version 1.1.
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Comment: Apple’s original content needs these things to succeed

As Apple continues to sign orders for various TV shows, there is growing speculation about how the company will release those shows to the public. We’ve highlighted a few possibilities in the past, but these are some of the things I think are crucial to the success of Apple’s streaming TV offerings…
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Five feature Apple Maps should copy from Waze and Google Maps

I love Apple Maps. No, it didn’t launch well back in iOS 6, but it’s turned out to be an impressive app. I like the overall design, Siri support, and Apple Watch support. My family also make a lot of dinner reservations through Yelp and OpenTable, so being able to launch it with a single tap is something I find myself often doing.
Like any app, it’s not perfect, and there are things I’d like to…

This week’s top stories: iOS 12’s life-saving feature, AirPower release, MacBook keyboard repairs, more

In this week’s top stories: A new life-saving feature is coming to iOS 12, how Apple could solve its MacBook Pro dilemma, Apple finally addresses the MacBook keyboard controversy, and more. Read on for all of this week’s top stories…
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CMV: Apple’s service program for MacBook keyboards only puts a band-aid on the problem

After years of complaints from users, yesterday Apple officially acknowledged issues with its Butterfly keyboard design on MacBook and MacBook Pro models dating back to early 2015. The company introduced a new repair program, offering to fix faulty MacBook keyboards for free. It also said it is refunding customers who paid for similar repairs in the past.
The issue with the repair program,…

TV columnist speculates Apple is plotting a major media industry acquisition

The speculation about Apple’s original content plan continues this week. After a report last week suggested that Apple might price its subscription service below Netflix, The Hollywood Reporter’s Tim Goodman now writes that Apple has to be looking to acquire an existing media company if it wants to succeed…
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New lawsuit takes issue with Apple’s ‘brilliantly scratch-resistant’ Apple Watch marketing

Apple is facing a lawsuit over its marketing for the Apple Watch. While the company markets the device as “brilliantly scratch-resistant,” an Ontario man is taking issue with that as he claims the device is actually very susceptible to scratches and tarnishes…
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Making The Grade: Apple’s biggest mistake in K-12 happened in 2006

Making The Grade is a weekly series from Bradley Chambers covering Apple in education. Bradley has been managing Apple devices in an education environment since 2009. Through his experience deploying and managing 100s of Macs and 100s of iPads, Bradley will highlight ways in which Apple’s products work at scale, stories from the trenches of IT management, and ways Apple could improve its products…

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